
First designed back in 1963, the Carrera became one of the watchmaker’s most beloved creations. The likes of Matt Damon and Uma Thurman have also been seen wearing a piece from TAG Heuer.Īpart from over 150 years of greatness and more than 170 stores worldwide, the brand is popular based on 2 simple factors:įirstly, TAG Heuer cemented its position as one of the best makers of amazing sport luxury watches. In fact, many of Hollywood’s elites seem to favour the Swiss brand. Likewise, Brad Pitt has also worn one of the Carrera models on his wrist in a few events. Leonardo DiCaprio is a fan of TAG Heuer’s Carrera Chronograph. Now, the TAG Heuer Carrera is the most-coveted wristwatch collection amongst the bravest car drivers and sporty fellows for its precision and design. It is expected to continue its journey forward by bringing state-of-the-art functions in sports timekeeping. Inspired by motor racing, the collection boasts of impressive pieces for sports. In 1963, his great-grandson, Jack William Edouard Heuer, introduced the Carrera collection and captured the spirit of TAG Heuer for the next 50 years.


The story of Techniques d’Avant Garde (TAG) Heuer’s journey began in the late 1800s when great fashion maestro and well-known watch manufacturer Edouard Heuer founded the Swiss luxury watch company.
